How to Launch a Podcast With 3 Easy Steps

Can you imagine reaching a global audience with your message for free? Imagine if your expertise could be shared digitally, anywhere in the world, with an audience that can listen to what you’ve shared at any time, any place, whenever they want. Podcasting is a solution for many brands looking to expand on their content creation efforts and …

Top 5 Things To Do For A Social Media Contest

We love it when a brand aligns their mission and goals with a great contest. Running a contest is not as easy as just giving something away, but instead requires a bit more thought on the pre, during, and post efforts once the contest period is over. People love to to win things, and the …

Top Productivity Apps for iOS and Android

Mobile is a way of life for many of us. It’s not surprising that many of us cannot imagine a time when we didn’t need our mobile devices. We’re constantly online, receiving streams of data, content, messages, and alarms, all for the sake of “staying connected.” No matter what industry you are in, when we’re …

State of Social Media In 2015

Social media has gone from becoming a tool for marketers to becoming a necessity for brands. In our experience, it’s mobile that is driving the demand for valuable content, connection, and action. Whether it’s sharing a piece of educational information, highlighting a new product, or drawing attention to a cause, mobile has dominated our social …

YouTube Music App Launches, And It Makes Sense

Content producers on YouTube have seen the network expand its options in the last few months and it’s interesting to see this network flex some muscle in the social space. What started out as a fledgling service to watch cute animal videos, kids falling off skateboards, and people sharing life experiences has grown into a …

Snapchat Dominating Digital Space

Imagine capturing live in the moment content quickly, easily, and publishing it faster than you can fix a line of broken CSS code. The digital landscape is constantly looking for ways to be faster, better, and more effective. Streaming services were all the rage about five years ago, and while they still serve their purpose, …

Social Networks NOT A Website Substitute

Engaging with family, friends, and brands has never been easier than today’s highly connected world via desktops, laptops, tablets, and smartphones. Even services like Netflix, Pandora, Spotify, and such allow you to share your favorite shows, photos, or songs from their services. In a way, all of this serves as a peek behind the proverbial …

Facebook Insights Gets An Update

Facebook has evolved over the past five years, in some cases with multiple updates in a given year. Facebook has worked hard to find a balance between providing an optimal experience for the community, while finding ways for businesses to achieve success in building communities, sharing unique content, and offering a variety of advertising formats …

Cost Per Click Measurement Changes On Facebook

Facebook has been a dominant force in the social networking space. Facebook is used personally, by brands, on mobile, on desktop, for websites, for promotions, and the list goes on and on. From a brand perspective, advertisers come to Facebook with business goals, like website clicks, sign-ups, increase traffic for events, but in order to …

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