Again, we’re pondering the age-old question of Facebook hashtag effectiveness. So do they work? To put it simply – yes and no. Facebook hashtags were introduced in 2013, but they haven’t received as much love than they’ve had on other platforms. For instance, hashtags on Twitter are very user-friendly. By clicking any hashtag you’re automatically …
Tag Archives: Facebook
Cost Per Click Measurement Changes On Facebook
Facebook has been a dominant force in the social networking space. Facebook is used personally, by brands, on mobile, on desktop, for websites, for promotions, and the list goes on and on. From a brand perspective, advertisers come to Facebook with business goals, like website clicks, sign-ups, increase traffic for events, but in order to …
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Facebook Lead Ads Will Simplify Forms
How many times have you been on your mobile, found something you love on Facebook, and click on the link only to be shown a form that needs to be filled out. The frustrating of zooming, pinching, and sliding left and right forces many users to abandon their attempts. Getting users to opt-in can be …
The New Journalism Platforms: Facebook and Twitter
Think for a second about where you first saw the news of Whitney Houston’s death. Or the Boston Marathon bombing. Or more recently, Justin Bieber’s arrest. How about the birth announcement for Royal Baby, Prince George? And the passing of Paul Walker? Most likely, you saw one or all of these things first through Facebook …
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Running A Social Media Contest
Contests, sweepstakes, giveaways, call them what you will, everyone wants to win. We’ve seen contests boost numbers in a brand’s community and more importantly, increase the amount of engagement between the brand and the community as well as within the community itself. There’s no denying the benefits of a well-organized contest. On the other hand, …
2011’s Top Tech IPO’s
Our offices here are full of geeks, creatives, and tech enthusiasts. If it has anything to with media or technology, we want to read, play, or make updates to what we have. It’s how we live. So it’s no doubt that we keep our eyes on tech company’s on a regular basis, especially when they …