Cost Per Click Measurement Changes On Facebook

Facebook has been a dominant force in the social networking space. Facebook is used personally, by brands, on mobile, on desktop, for websites, for promotions, and the list goes on and on. From a brand perspective, advertisers come to Facebook with business goals, like website clicks, sign-ups, increase traffic for events, but in order to …

Facebook Lead Ads Will Simplify Forms

How many times have you been on your mobile, found something you love on Facebook, and click on the link only to be shown a form that needs to be filled out. The frustrating of zooming, pinching, and sliding left and right forces many users to abandon their attempts. Getting users to opt-in can be …

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