Having a blog is exciting. Managing a blog? Not so much. There are serious tactics that need to be in place to ensure that readers are actually finding the content you’re creating, because there’s real value there. In many cases a person’s first point of contact with your content is NOT your website (it would …
Tag Archives: business blogging
Does My Business Need A Blog?
Social media, mobile messaging, and tools like Google Glass provide us a platform to document our experiences, tell stories, and share information. However, in today’s one-hit-wonder world, few things have as longstanding digital success as the blog. That’s not to say that the other sources of communication are any less valuable — they each have …
