Developing financial discipline for our men and women in uniform.

How do you improve the financial health of a mobile audience like the military?

USAAEF has certified financial planners and experts in financial literacy, creating a variety of content regularly, but needed a partner who could effectively organize, package, and deliver all that content via an app.

Client

USAA Educational Foundation

Work

Mobile App

Platforms

iOS and Android apps

Technologies

WordPress

Challenge

Develop an app with a strong mobile-first ethos that feels at home on a mobile device with easy navigation.

Solution

Our work to resolve the challenges the client was experiencing are as follows:

The development of custom calculators to provide additional value to app users there served as an interactive “hook” to keep users coming back as they progressed through their financial experiences (i.e. car purchases, loans, home, etc.)
The work Sweb has done with USAAEF has had a long lasting impact as the innovative design that started with this project served as the foundation for additional work across several of their other properties which Sweb designed, built, and maintain on behalf of USAA.