Small businesses are increasingly looking for ways to optimize their efforts on social media and mobile technology. While social media is likely more approachable, the staggering number of businesses, both large and small, that have not established a strong foothold on the mobile space is still shocking. With growing numbers of people utilizing their smartphones …
Tag Archives: Mobile marketing
2013 Mobile Marketing Statistics
Companies with a strong marketing strategy understand that no element of branding exists in a vacuum. Traditional, web, and mobile initiatives must speak in the same brand voice and provide a level of value that ultimately serves the same goal. The methods will be unique, as they should be, but it’s vital to maintain all …
5 Reasons to Develop a Mobile Presence
It’s surprising how many companies still do not have a sound strategy for entering the mobile space. The growth we’ve seen in the past few years has truly astounded us and even surpassed our expectations. Still, as we delve ever forward into 2012, we’re seeing mobile overtake traditional PC and laptop usage. Where does this …
