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Stay up-to-date on the top tech news and trends each week with our Weekly Top 10 Tech. See something we missed? Tag @swebdevelopment on Facebook and Twitter! Here’s our top 10 for this week:

1. Facebook At Work Will Launch On October 10th In London

Facebook is officially launching its new Facebook at Work platform, which aims to connect company teams together, and will be Facebook’s first global product launched outside of its U.S. home market. It’s launching at a time when there are several competing products such as Microsoft’s Yammer, Salesforce’s Chatter, and Slack. Facebook’s advantage, however, is that most users would already be familiar with the Facebook interface in general, although the product will be completely separate from the personal social network.

2. Google, Facebook And Other Tech Titans Form ‘Partnership On AI’

The full name of the collaboration is called Partnership on Artificial Intelligence to Benefit People and Society, and will support related research and recommend best practices in ethics, transparency and privacy when it comes to artificial intelligence studies. All five founding companies have major AI projects, but Apple is surprisingly missing from the group.

3. App Store Search Ads Go Live October 5th, Developers Now Able To Purchase Ad Spots

Apple is opening the App Store to Ads, allowing developers to purchase ad spots that will appear as featured ads in search when certain keywords are used. Featured ads will have a blue background and an Ad icon so they are easily identifiable to users.

4. Facebook’s Updating Their Immersive Canvas Ads With New Templates And Features

Facebook opened up its Canvas Ads to businesses earlier this year, which acted as mini-websites built to load quickly on mobile devices. Given the popularity of this ad medium, Facebook is expanding its features to include new templates for easier ad creation, 360 elements, and links to other Canvas ads.

5. Meerkat Reawakens As ‘Houseparty’, A Multi-Participant Live-Stream App

Meerkat originally launched back in 2015 as the first mobile app to offer live streaming, but eventually died after the rise of popular competitors Periscope and Facebook Live. The same team behind the original app has now reincarnated as Houseparty, a group live streaming app intended to facilitate group chats of up to 8 people at a time.

6. 5 Signs You Need A Social Media Team

It’s easy to feel that you can run social media along with running your brand or business, but often times it’s another hat to wear, which only spreads you thinner, making your efforts ineffective at best. Social Media Today shares 5 signs you may need to hire a social media team–and if you’re looking for one, you’re in luck! Our social media team here at Sweb not only handles your social media accounts for you, but we also do competitive research, increase awareness of your brand, create original graphics, and even handle ad buys and curated content–much more than just one person can handle when they’re trying to run their business, too!

7. Choosing The Best Color Palette For Your Website

There’s a lot more to choosing your brand color palette than aesthetics.

8. Google Updates Calendar, Drive, Docs, Sheets, And Slides With Machine Intelligence Features

Google has put several of its popular apps under the new umbrella name G Suite, and is using AI to enhance them, with the goal of making the user experience a more intuitive and helpful one.

9. Should You Hire A Freelancer Or Go With A Web Development Company?

If you’re a startup on a shoestring budget, hiring a freelancer may be the way for you to go at this time. If you’re looking to take the next step, though, there are many benefits of hiring a web development team (like Sweb!) that a freelancer just isn’t able to provide.

10. Facebook “Messenger Day” Is The Chat App’s New Snapchat Stories Clone

Facebook is currently testing its own version of Stories within its Messenger app in Poland. Just like Snapchat (now Snap), users can share videos and pictures that disappear after 24 hours. Facebook has said that it’s not guaranteed to launch to the rest of the world, but with the piggybacking Facebook has already done with Instagram Stories, we wouldn’t put it past them.

Ready to take your web and mobile presence to the next level? Send us an email or give us a call at 210-617-7260.

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